NEWS
Facebook's mobile App Center, the company's first big announcement since its IPO, went live on Thursday with more than 600 apps, including Nike+ GPS, Ubisoft Ghost Recon Commander, Stitcher Radio, Draw Something and Pinterest.
The Facebook App Center will link to other app stores as well as selling apps directly. Image credit: Facebook
"The App Center represents a new way for users to discover social applications," said Douglas Purdy, Facebook's director of developer products, who showed off the App Center at a launch party in San Francisco. Plus, he says, it gives developers a way to reach Facebook's more than 900 million users. Facebook was responsible for 83 million visits to the Apple App Store in May, Facebook said.
The App Center is designed to offer an experience personalised for each user, with app recommendations based on the apps they and their friends use. So if you're a person who likes word games ? something Facebook would know from your Facebook behaviour ? the App Center will surface those sorts of apps for you. Then, when you select an app you like, you'll be sent to the Apple's App Store or Google's, depending on your device.
For more on this ZDNet UK-selected story, see Facebook officially launches mobile 'App Center' on CNET News.
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